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The modern name Baume & Mercier was received in 1920, when the company merged for joint cooperation with the famous Geneva jeweler Paul Mercier. As a result, a new watch house was created, which a year later received the Geneva stamp - the highest degree of recognition in the field of watchmaking.
The watch house registered its current corporate logo – the Greek letter "F" - in 1964. The letter was supposed to symbolize symmetry, and besides, Leonardo da Vinci in his book "Divine Proportion" considered this letter a golden number.
Despite almost two centuries of tradition, the company is trying to modernize and improve its design so that the question of how to wind up a Baume & Mercier watch does not lose relevance.
So in 2009, the company presented to the public an ultra-modern model of men's wristwatches - Riviera XXL Chrono Diver. They are made of steel and are designed for fans of the sea element. Reading information from this model is facilitated by the hour scale - black, orange and yellow. In addition, they have a black convex rotating bezel, which helps to keep track of time underwater, so that their owner will have no problems winding the Baume & Mercier watch underwater. They have an automatic mechanism and there is a chronograph, a tachometer and a date indicator.
As a tribute to William Bohm, the founder of the watch brand, a series of William Baume wristwatches was created. The watches of this collection have an ultra–thin case, the clockwork is manually wound. The case is made of rose gold, and the watch strap is made of crocodile leather. There are one hundred and seventy-eight copies in total.
The Hampton model was revealed to the public in 1994. It got its name in honor of the area located near New York, where representatives of high society like to spend time. In 2009, in honor of the fifteenth anniversary of this model, another series of these watches was released so that new customers could learn how to wind up a Baume& Mercier Hampton watch. For many years, this model has been the basis of the collection of this brand, thanks to which they have the status of constantly relevant watches.